Howseen
Overview
Description from the maker (original English)
How ChatGPT, Gemini, Perplexity and Google AI name your brand, cite sources and rank rivals.
PopNx MCP’s three pillars
These three are never merged into one score: opinions, measurements and popularity are different things.
- User voiceiNo reviews yetReviews open together with accounts in a later step
- Our basic checksi3 of 3 passedChecked from public information; code not scanned yet
- UsageiVery new★ –
What you can do with it
We have not written a plain-language summary for this one yet. Below are the facts we read from the registry.
- Connection: Runs in the cloud
- Transport: Streamable HTTP
- Category: Marketing & social media
- You need to fill in: Authorization
Install
Pick the AI app you use, then copy the settings.
Before you install
- Basic checks: 3 of 3 passed
- Runs on the maker’s server: what you ask it goes through their server.
- Can do 44 things (tools) list_brands, get_visibility, list_prompts, get_competitors …
- You fill in yourself:
Authorization
Values marked secret are keys to your account. Never share them or paste them into a chat.
You need
- Runs in the cloudNothing to install; it connects over the internet
Which app do you use?
Pick your app above. We remember it, so next time the button says “Install in …”.
This address needs a key in a request header, which the add-connector menu cannot set. Use Claude Code, Cursor or VS Code instead.
Run this in your terminal
claude mcp add --transport http howseen https://app.howseen.ai/api/mcp --header 'Authorization: your-value'Fill in the empty values before running it.
Or copy the settings yourself
Paste into .cursor/mcp.json in your project, or ~/.cursor/mcp.json
{
"mcpServers": {
"howseen": {
"url": "https://app.howseen.ai/api/mcp",
"headers": {
"Authorization": "your-value"
}
}
}
}Your browser asks to open the app, then the app shows the settings and asks you to confirm. Key values are left empty for you to fill in.
Or copy the settings yourself
Paste into .vscode/mcp.json in your project
{
"servers": {
"howseen": {
"type": "http",
"url": "https://app.howseen.ai/api/mcp",
"headers": {
"Authorization": "your-value"
}
}
}
}Your browser asks to open the app, then the app shows the settings and asks you to confirm. Key values are left empty for you to fill in.
This address needs a key in a request header, which the add-connector menu cannot set. Use Claude Code, Cursor or VS Code instead.
Your choice stays on this device in a cookie; no account needed.
Values you fill in
Authorizationsecret required HTTP headerBearer token: your Howseen API key (Settings > API & AI assistants), as 'Bearer hs_live_...'
These settings are generated from the maker’s registry entry. If the README says otherwise, follow the README.
What it can do
Tool names and descriptions exactly as the server reported them on Nov 7, 2026. The maker wrote them, not us; we show them as plain text.
list_brandsList the brands (websites) tracked in this Howseen account, with their id, name and domain. Call this first when the account may have several brands.
get_visibilityHeadline AI visibility of a brand: % of AI answers that name it, share of voice vs competitors, average position, sentiment, per engine, plus the trend over the period (one point per scan).
list_promptsThe buyer questions (prompts) tracked for a brand, with per-prompt visibility, share of voice, position, which engines name the brand, and which brands and domains are cited.
get_competitorsCompare the brand with its competitors in AI answers: visibility %, share of voice, average position and sentiment, overall and per engine.
get_top_sourcesThe domains and URLs AI engines cite most when answering the brand's buyer questions, overall and per engine. Use it to find where the brand should get listed or mentioned.
search_responsesRead real AI answers collected for the brand: excerpts around the brand mention, whether the brand and which competitors were named, and the cited URLs. Filter by a word in the question or answer (query), by prompt text, and by engine.
get_action_planPrioritized actions to raise the brand's AI visibility (off-page: get listed on the pages AI cites; content: answer uncovered buyer questions; technical: site fixes, incl. links: = link a new article from 3 related pages, with copy-ready sentences in links.pages; setup: connectio
list_articlesArticles Howseen wrote for the brand (drafts, scheduled and published), with status, target question, GEO score and published URL.
get_prompt_gapsTracked prompts where AI names at least one competitor but not the brand, per engine, with the competitors named and the domains cited. Sorted by search volume (when a cached figure exists) then by number of competitors named. Start here to see what to win back.
get_easiest_winsThird-party sites and pages cited in the answers the brand loses (competitor named, brand not), ranked by how many lost answers cite them, with the matching action-plan item. Getting listed there is the shortest path back into those answers.
get_changesWhat changed between the last two completed scans (or since a date): prompts gained and lost, visibility delta per engine, tracked competitors newly named, and the likely causes (sources that started or stopped citing the brand).
suggest_promptsBuyer questions worth tracking that the brand does not track yet: real questions from Hacker News discussions (ranked by engagement) plus AI suggestions for the category. Returns suggestions only; use add_prompts to track some. Limited to 20 calls per day.
get_article_performanceArticles written for the brand with status, GEO score, published URL and search-engine indexing status (Google URL Inspection, Bing), plus impressions and clicks when Search Console or Bing is connected.
get_usagePlan, quotas used and left (prompts, competitors, articles, manual scans), next automatic scan estimate, what this API key may do, and the API rate limits. Call it before planning changes.
get_next_actionTHE single most valuable next step for the brand, the same one the dashboard Overview shows (action engine, 20/80 ranking with the technical audit, Search Console and demand), with its steps, the questions it wins back and how to close it (which tool to call). Use it when the use
get_site_auditTechnical GEO/SEO audit of the brand's website, as the dashboard Technical audit shows it: every check (indexable, robots.txt, sitemap.xml, llms.txt, server rendering, Bing, structured data, canonical, trust signals), every issue with its severity and score gain, the steps for th
get_content_planThe brand's content calendar with the real publication state of every article (planned, draft, scheduled, to publish by hand, failed, live on the brand's site), the Autopilot state, and the two answers to "what next?": next_to_write (a planned topic: write it with draft_article a
get_connectionsThe TRUE state of every connection of the brand, like Settings > Integrations: each publishing destination (CMS, own Next.js / API feed, hosted blog, webhook, copy-paste editor) with connected / needs_reconnect / copy_paste_only / waiting_for_site, whether articles can be publish
get_search_consoleGoogle Search Console of the brand's own site: clicks, impressions, CTR, position, daily trend, top queries and pages, plus the opportunities Howseen derives (queries on page 2, low-CTR pages, queries Google shows an off-topic page for). Only the property covering this brand's si
get_analyticsGA4 traffic of the account's connected property: sessions, users, page views, daily trend, top sources and pages, plus the sessions and revenue AI assistants (ChatGPT, Perplexity, Gemini, Claude, Copilot...) send. For the AI part only, prefer get_ai_referrals. Not available with
get_ai_referralsReal visits AI assistants send to the brand: GA4 sessions and revenue per assistant (ChatGPT, Perplexity, Gemini, Claude, Copilot...) and the pages they land on, an estimate of hidden AI visits (shown apart, never added), and the AI assistants that read the brand's Howseen-hosted
get_sentimentHow AI answers speak about the brand: % of the answers naming it that are positive (null under 3 answers), the positive / neutral / negative split with a real negative excerpt, per engine, compared with competitors, and the questions where the tone is negative.
get_fanout_queriesThe web searches the AI engines ran behind each tracked question (latest scan): the queries to rank for so the AI finds the brand, overall and per question.
get_brand_settingsThe brand profile (offer, category, language, markets, about, positioning, products), its competitors and its writing rules (the client's instructions, binding on every article), plus Autopilot. Read it before drafting or changing instructions.
list_site_pagesThe brand's own website pages Howseen read when it joined (URL, title, summary): the inventory used for internal links, llms.txt and content refresh.
get_pruning_reviewThe quarterly content pruning review of the brand's website (the Action plan card "Quarterly pruning"): pages nobody finds in 90 days, pages that compete for the same Google queries (cannibalisation) and thin pages, each with ONE recommendation (improve with Content Refresh, merg
mark_action_doneMark an action-plan item as done (same state as the dashboard Action plan). Use the action id from get_action_plan or get_easiest_wins. Preview first; confirm: true applies.
dismiss_actionDismiss an action-plan item the user does not want to do (moves it to Archived in the dashboard, out of the next best actions). Reversible in the dashboard. Preview first; confirm: true applies.
add_promptsTrack new buyer questions (prompts) for the brand, checked against the plan's prompt quota (the whole list is refused if it would exceed it). An archived prompt added again is restored. Preview first; confirm: true applies.
remove_promptsStop tracking prompts and remove them from the prompt list (past scan results stay in history). Prefer archive_prompts to keep them listed. Preview first; confirm: true applies.
archive_promptsArchive prompts: they stop being scanned (frees prompt quota) but keep their history and stay listed as archived in the dashboard, restorable. Preview first; confirm: true applies.
add_competitorTrack a competitor from a name or a website URL (resolved to name + domain like in Settings), within the competitor quota. Preview first; confirm: true applies.
remove_competitorStop tracking a competitor (by name or domain). Past results keep it. Preview first; confirm: true applies.
draft_articleWrite a DRAFT article answering one buyer question, with the same quality pipeline as the app (brand context, the client's writing rules, sources AI cites, GEO checks). Never publishes. Give question (e.g. a prompt from get_prompt_gaps), or article_id of a planned topic of the co
refresh_articleRewrite a WRITTEN article with the brand's current profile (offer, category, offerings, competitors) after it changed: same article id, slug, question and date, previous version kept (restorable in the app). A published article is never overwritten: the update lands in a refreshe
create_share_reportCreate a public, frozen report link (visibility, competitors, top prompts, recommendations) with the account's agency branding, like the dashboard Share button. Preview first; confirm: true creates the link.
run_scanScan the brand's prompts on the AI engines now, with the same limit as the dashboard Run now button (a fresh scan at most once per brand per plan cadence: every 72h, every 24h on Business; prompts added since the last scan can be scanned alone; an unfinished scan can be continued
update_brand_instructionsChange the brand's writing instructions (Settings > Writing rules): the client's own rules every article must follow (tone, words to avoid, competitors never to name, facts to state...). Binding on every writing path from now on; an article breaking one is held, never published.
set_autopilotTurn Autopilot on (articles of the content plan go live on the connected site on their date, once they meet the quality bar and the brand's rules) or off (nothing publishes automatically). Same switch as Howseen > Content. Preview first (says where it would publish); confirm: tru
publish_articlePublish a written article (e.g. a draft from draft_article) to the brand's connected CMS (WordPress, Shopify, Ghost, BigCommerce, GoHighLevel, Webflow, webhook) or hosted blog, now, or schedule it for a later date (needs Autopilot ON). Goes live publicly. Preview first; confirm:
request_indexingSubmit a published article to the search engines connected for the brand: Google (sitemap re-submit through Search Console when connected with indexing), Bing (Webmaster key) or IndexNow for pages hosted by Howseen. If you publish on your own site from the API or feed, pass url (
apply_inbound_linkAdd the ready sentence that links one existing page of the brand's site to a newly published article (the links of a get_action_plan item whose id starts with links:), on the connected WordPress only. links.pages[].link_on says how: « existing_words » = the link is put on words a
delete_articleMove an article (planned, draft or published) to the Trash, like the dashboard delete button: restorable with restore_article or in Howseen > Content > Trash, and its topic is not planned again. A post already live on the client's own CMS (WordPress, Shopify...) is NOT removed fr
restore_articleBring back an article from the Trash (e.g. one deleted with delete_article). Preview first; confirm: true restores.
Basic checksi
We check information anyone can see; we have not read the code. Checks that do not apply are left out of the count. · Checked Nov 9, 2026
- ✓ Pass
Maker matches the repo
The registry name was verified against the domain howseen.ai (the registry checks domain ownership)
- … Not checked yet
Still maintained
We have not read this repo from GitHub yet
- … Not checked yet
Has a licence
We have not read this repo from GitHub yet
- ✓ Pass
Endpoint responds
Responded in 243 ms (HTTP 200)
- – Not applicable
Sign-in with OAuth
No sign-in needed
- ✓ Pass
No hidden instructions in tool descriptions
Read 44 tool descriptions and found no hidden instructions to the AI
Compared with others in Marketing & social mediai
- More stars than 0% of the other 3631 servers in this category
- Published to the registry more recently than 62% of the other 3631 servers in this category
- Basic checks equal to or better than 100% of the other 3631 servers in this category
Compared with every active server in this category in the registry. Stars count only when the publisher owns the repo.
Common questions
Is Howseen safe?
It passed 3 of 3 applicable basic checks. We have not read the code. Before adding a key or token, see what access the server asks for and use a key with only the permissions you need.
What keys or codes does it need?
You need to fill in: Authorization
Does it run on my computer or in the cloud?
It runs in the maker’s cloud. Connect over the internet with nothing to install, but what you send passes through the maker’s servers.
Is it still maintained?
The GitHub repo last changed –, and the latest version (1.0.0) reached the registry 20 days ago.
Which apps can use it?
Apps that support MCP, such as Claude Desktop, Claude Code, Cursor and VS Code. It connects by URL, so apps that accept remote MCP servers work too, such as ChatGPT in developer mode.
What can I use instead?
In the same category: MCP YouTube Transcript, Google Analytics MCP, BibiGPT YouTube Video Summarizer
Alternatives
Servers in the same category from other makers, sorted by stars.
Reading a card:↓ Downloads per weeki★ GitHub starsiThree pillars: reviews · checks · usageiUpdated = latest version published to the registryi
Google Analytics MCP
GA4 MCP server for AI agents: schema discovery, server-side aggregation, analysis-ready defaults.
BibiGPT YouTube Video Summarizer
AI video summarizer: summarize and transcribe YouTube, Bilibili, TikTok and podcast videos.
README from the maker
Open the README
Copied from the maker’s repo as written. PopNx MCP has not reviewed or endorsed it. HTML, images and scripts are removed. Links lead off this site.
Howseen MCP server
Ask Claude, ChatGPT, Cursor or Codex how your brand shows up in AI answers, and act on it, without leaving your AI assistant.
Howseen tracks which brands ChatGPT, Gemini, Perplexity, Google AI Overviews and Google AI Mode recommend on the questions your buyers ask, which sources those engines cite, and writes the content to win the spots you are missing. This repository documents its remote MCP server.
- Server URL:
https://app.howseen.ai/api/mcp(Streamable HTTP, remote, nothing to install) - Auth:
Authorization: Bearer - Docs: https://howseen.ai/mcp
- Get a key: Howseen dashboard > Settings > API & AI assistants (3-day free trial)
Connect your AI assistant
Replace hs_live_YOUR_KEY with your key.
Claude Code
claude mcp add --scope user --transport http howseen https://app.howseen.ai/api/mcp --header "Authorization: Bearer hs_live_YOUR_KEY"
Cursor (~/.cursor/mcp.json)
{
"mcpServers": { "howseen": { "url": "https://app.howseen.ai/api/mcp", "headers": { "Authorization": "Bearer hs_live_YOUR_KEY" } } } }
Codex
export HOWSEEN_API_KEY=hs_live_YOUR_KEY
codex mcp add howseen --url https://app.howseen.ai/api/mcp --bearer-token-env-var HOWSEEN_API_KEY
Claude.ai and ChatGPT (custom connector): these apps can only send the key inside the URL.
https://app.howseen.ai/api/mcp?key=hs_live_YOUR_KEY
Treat that URL like a password: do not share it or show it on screen, and revoke the key in Settings if it leaks.
What you can ask
- "What is my AI visibility this month, per engine?"
- "On which buyer questions does ChatGPT name a competitor and not us?"
- "Which sites does AI cite when we lose? Where should we get listed first?"
- "What changed since the last scan?"
- "Draft an article for the question we lose the most, then publish it to our site."
Tools
Read (any key)
| Tool | What it returns |
|---|---|
list_brands | The brands (websites) tracked in the account |
get_visibility | % of AI answers that name the brand, share of voice, average position, sentiment, per engine, with the trend |
list_prompts | Tracked buyer questions with per-question visibility, engines and cited domains |
get_competitors | Brand vs competitors in AI answers, overall and per engine |
get_top_sources | Domains and URLs AI engines cite most on the brand's questions |
search_responses | Real AI answers, with excerpts, brands named and cited URLs |
get_action_plan | Prioritized actions to raise AI visibility |
get_prompt_gaps | Questions where AI names a competitor but not the brand |
get_easiest_wins | Third-party pages cited in the answers the brand loses, ranked |
get_changes | What changed between the last two scans |
suggest_prompts | Buyer questions worth tracking that are not tracked yet |
list_articles | Articles Howseen wrote for the brand, with status and URL |
get_article_performance | Published articles with indexing status, impressions and clicks |
get_usage | Plan, quotas used and left, API limits |
Actions (key with actions enabled; every action previews first and only applies with confirm: true)
add_prompts, archive_prompts, remove_prompts, add_competitor, remove_competitor, mark_action_done, dismiss_action, draft_article, refresh_article, publish_article, request_indexing, create_share_report, delete_article, restore_article.
publish_article sends a written article to the brand's connected site (WordPress, Shopify, Ghost, BigCommerce, webhook) or its Howseen-hosted blog.
REST API
The same data is available as a read-only JSON API:
curl -H "Authorization: Bearer hs_live_YOUR_KEY" https://app.howseen.ai/api/v1/brands
curl -H "Authorization: Bearer hs_live_YOUR_KEY" "https://app.howseen.ai/api/v1/brands/BRAND_ID/visibility?from=2026-09-01&engine=chatgpt"
Pricing
The MCP server and the API are included in the Pro plan (79 € a month) and the Business plans, and in the 3-day free trial. See https://howseen.ai/pricing.
Support
Questions or issues: open an issue here or write to raphael@howseen.ai.