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TikTok Ads MCP by InsightfulPipe

by Insightful-Pipeversion 1.0.0i★ –iRuns in the cloud
Registry namecom.insightfulpipe/tiktok-ads

Install

Overview

Description from the maker (original English)

Hosted TikTok Ads MCP server for Claude, ChatGPT and Cursor, with each action switched per account.

PopNx MCP’s three pillars

These three are never merged into one score: opinions, measurements and popularity are different things.

What you can do with it

We have not written a plain-language summary for this one yet. Below are the facts we read from the registry.

  • Connection: Runs in the cloud
  • Transport: Streamable HTTP
  • Category: Marketing & social media

Install

Pick the AI app you use, then copy the settings.

Before you install

  • Basic checks: 3 of 3 passed
  • Runs on the maker’s server: what you ask it goes through their server.
  • The registry lists no key to fill in.

You need

Which app do you use?

Pick your app above. We remember it, so next time the button says “Install in …”.

Works in Claude on the web, desktop and mobile:

  1. Open Settings → Connectors
  2. Press Add custom connector
  3. Paste the address below and press Add
  4. If it asks you to sign in, sign in with the maker
SettingsConnectors1+ Add2https://…3
https://tiktok-ads.insightfulmcp.com/

Run this in your terminal

claude mcp add --transport http tiktok-ads https://tiktok-ads.insightfulmcp.com/

Open in Cursor

Or copy the settings yourself

Paste into .cursor/mcp.json in your project, or ~/.cursor/mcp.json

{
  "mcpServers": {
    "tiktok-ads": {
      "url": "https://tiktok-ads.insightfulmcp.com/"
    }
  }
}

Your browser asks to open the app, then the app shows the settings and asks you to confirm. Key values are left empty for you to fill in.

Open in VS Code

Or copy the settings yourself

Paste into .vscode/mcp.json in your project

{
  "servers": {
    "tiktok-ads": {
      "type": "http",
      "url": "https://tiktok-ads.insightfulmcp.com/"
    }
  }
}

Your browser asks to open the app, then the app shows the settings and asks you to confirm. Key values are left empty for you to fill in.

ChatGPT connects only to servers on the internet:

  1. Open ChatGPT on the web → Settings → Connectors (Apps)
  2. Press Create or Add (some plans need Developer mode under Advanced first)
  3. Paste the address below, give it a name and save
  4. If it asks you to sign in, sign in with the maker
SettingsConnectors1+ Create2https://…3
https://tiktok-ads.insightfulmcp.com/

Menu names can differ slightly by plan and over time.

Your choice stays on this device in a cookie; no account needed.

These settings are generated from the maker’s registry entry. If the README says otherwise, follow the README.

What it can do

The server asks you to sign in before it lists its tools.

Basic checksi

We check information anyone can see; we have not read the code. Checks that do not apply are left out of the count. · Checked Nov 8, 2026

  • ✓ Pass

    Maker matches the repo

    The registry name was verified against the domain insightfulpipe.com (the registry checks domain ownership)

  • … Not checked yet

    Still maintained

    We have not read this repo from GitHub yet

  • … Not checked yet

    Has a licence

    We have not read this repo from GitHub yet

  • ✓ Pass

    Endpoint responds

    Responded in 414 ms (HTTP 401)

  • ✓ Pass

    Sign-in with OAuth

    Declares OAuth sign-in, so your AI app can take you to log in

  • … Not checked yet

    No hidden instructions in tool descriptions

    Not checked yet; we read the tool list when we check the endpoint

Compared with others in Marketing & social mediai

  • More stars than 0% of the other 3589 servers in this category
  • Published to the registry more recently than 64% of the other 3589 servers in this category
  • Basic checks equal to or better than 100% of the other 3589 servers in this category

Compared with every active server in this category in the registry. Stars count only when the publisher owns the repo.

Common questions

Is TikTok Ads MCP by InsightfulPipe safe?

It passed 3 of 3 applicable basic checks. We have not read the code. Before adding a key or token, see what access the server asks for and use a key with only the permissions you need.

What keys or codes does it need?

The registry does not list a required key, though some servers ask you to sign in on first use.

Does it run on my computer or in the cloud?

It runs in the maker’s cloud. Connect over the internet with nothing to install, but what you send passes through the maker’s servers.

Is it still maintained?

The GitHub repo last changed –, and the latest version (1.0.0) reached the registry 18 days ago.

Which apps can use it?

Apps that support MCP, such as Claude Desktop, Claude Code, Cursor and VS Code. It connects by URL, so apps that accept remote MCP servers work too, such as ChatGPT in developer mode.

What can I use instead?

In the same category: MCP YouTube Transcript, Google Analytics MCP, BibiGPT YouTube Video Summarizer

Alternatives

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Reading a card:★ GitHub starsiThree pillars: reviews · checks · usageiUpdated = latest version published to the registryi

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README from the maker

Open the README

Copied from the maker’s repo as written. PopNx MCP has not reviewed or endorsed it. HTML, images and scripts are removed. Links lead off this site.

TikTok Ads MCP Server by Insightful Pipe

Connect TikTok Ads to AI assistants for automated analytics and campaign optimization.

Part of the Insightful Pipe MCP Server Collection — The TikTok Ads MCP server brings TikTok advertising data to Claude, ChatGPT, Cursor, and other AI assistants. Analyze campaign performance, optimize ad spend, and get AI-powered insights for your TikTok marketing.

MCP Server URL

https://tiktok-ads.insightfulmcp.com/

What is TikTok Ads MCP?

TikTok Ads MCP is a remote Model Context Protocol server that enables AI assistants to access and analyze your TikTok For Business advertising data. With this MCP integration you can:

  • Query TikTok ad performance using natural language
  • Analyze video ad engagement and conversion metrics
  • Get AI recommendations for creative optimization
  • Monitor CPM, CPC, and ROAS across campaigns
  • Access detailed campaign, ad group, and ad metadata

Installation

Claude
  1. Copy the MCP Server URL: https://tiktok-ads.insightfulmcp.com/
  2. Open Claude Connectors Settings
  3. Scroll to the bottom and click Add custom connector
  4. Paste the URL and click Add
  5. Click Connect and sign in to InsightfulPipe if asked. Claude then lists the connector as connected.
ChatGPT

Custom MCP servers are added through ChatGPT's Developer mode. Availability depends on your ChatGPT plan, and workspace admins may need to allow it.

  1. Turn on Developer mode in ChatGPT settings
  2. Create a new app for a remote MCP server and paste the URL: https://tiktok-ads.insightfulmcp.com/
  3. Sign in to InsightfulPipe if asked. The connection finishes as soon as you are signed in.

See OpenAI's guide: Developer mode and MCP apps in ChatGPT

Claude Code
claude mcp add --transport http tiktok-ads https://tiktok-ads.insightfulmcp.com/
Cursor

Add the server to ~/.cursor/mcp.json (all projects) or .cursor/mcp.json (one project):

{

"mcpServers": { "tiktok-ads": { "url": "https://tiktok-ads.insightfulmcp.com/" } } }

When Cursor shows Needs authentication, click Connect and sign in to InsightfulPipe if asked.

Available Actions

89 actions: 15 read, 74 write.

Read Actions (15)
ActionDescription
adgroups_metadataReturns ad group configuration including targeting, bidding, and schedule settings
ads_metadataReturns full ad entity metadata for the specified advertiser
advertisers_metadataReturns the connected advertiser's account details
campaign_gmv_max_infoReturns the full configuration of one GMV Max campaign, including its store_id
campaign_gmv_max_session_getReturns the details of up to 20 max delivery or creative boost sessions
campaign_gmv_max_session_listLists the max delivery and creative boost sessions inside a Product GMV Max campaign
campaigns_metadataReturns campaign level settings including objective, budget, and schedule
gmv_max_campaignsLists GMV Max campaigns
gmv_max_reportGMV Max campaign performance (cost, orders, gross revenue, ROI, product/video/LIVE breakdowns)
gmv_max_store_listLists the TikTok Shops linked to the advertiser
integrated_report_basicPrimary BASIC reporting endpoint
tool_bid_recommendGet bid recommendations for an ad group based on targeting and objective
tool_targeting_category_recommendGet recommended targeting categories based on advertiser vertical
tool_targeting_infoGet detailed targeting info (location names, ISP info, etc.)
tool_targeting_searchSearch for targeting options by keyword (geo locations, zip codes, etc.)
Write Actions (74)

Show all 74 write actions

ActionDescription
ad_createCreate a new ad (created in DISABLE status for safety)
ad_image_uploadUpload an image for use in ad creatives
ad_status_updateEnable, disable, or delete ads in batch
ad_updateUpdate an existing ad's creative or settings
ad_video_uploadUpload a video for use in ad creatives
adgroup_createCreate a new ad group (created in DISABLE status for safety)
adgroup_status_updateEnable, disable, or delete ad groups in batch
adgroup_updateUpdate an existing ad group's settings
advertiser_updateUpdate advertiser account settings (company name, address, etc.)
app_createRegister a mobile app for ad tracking and optimization
app_updateUpdate a registered mobile app's settings
blockedword_createCreate blocked words for comment filtering
blockedword_deleteDelete blocked words
blockedword_task_createCreate a bulk blocked word management task
blockedword_updateUpdate blocked words for comment filtering
campaign_createCreate a new campaign (created in DISABLE status for safety)
campaign_gmv_max_createCreate a GMV Max campaign for TikTok Shop (created in DISABLE status for safety)
campaign_gmv_max_session_createCreate a GMV Max session campaign (created in DISABLE status for safety)
campaign_gmv_max_session_deleteDelete a GMV Max session campaign
campaign_gmv_max_session_updateUpdate a GMV Max session campaign
campaign_gmv_max_updateUpdate a GMV Max campaign
campaign_status_updateEnable, disable, or delete campaigns in batch
campaign_updateUpdate an existing campaign's settings (name, budget, etc.)
comment_deleteDelete comments on ads
comment_postPost a reply to a comment on an ad
comment_status_updateHide or unhide comments on ads
comment_task_createCreate a bulk comment management task
creative_asset_deleteDelete creative assets (images/videos)
creative_asset_shareShare creative assets with other advertisers
creative_image_editEdit a creative image (crop, resize, etc.)
creative_portfolio_createCreate a creative portfolio (instant page, etc.)
creative_shareable_link_createCreate a shareable link for creative preview
creative_smart_text_generateGenerate smart text suggestions for ad creatives
custom_audience_applyApply a custom audience to ad groups
custom_audience_createCreate a custom audience from customer file or engagement data
custom_audience_deleteDelete custom audiences
custom_audience_file_uploadUpload a customer file for custom audience creation
custom_audience_lookalike_createCreate a lookalike audience based on an existing custom audience
custom_audience_lookalike_updateUpdate a lookalike audience
custom_audience_rule_createCreate a rule-based custom audience
custom_audience_shareShare a custom audience with other advertisers
custom_audience_share_cancelCancel sharing of a custom audience
custom_audience_updateUpdate an existing custom audience
gmv_max_exclusive_authorization_createCreate exclusive authorization for GMV Max campaigns
identity_createCreate a legacy Custom Identity (CUSTOMIZED_USER) where TikTok still allows it
offline_createCreate an offline event set for offline conversion tracking
offline_deleteDelete an offline event set
offline_updateUpdate an offline event set
optimizer_rule_batch_bindBind automated rules to entities in batch
optimizer_rule_createCreate an automated optimization rule
optimizer_rule_updateUpdate an automated optimization rule
pangle_block_list_updateUpdate the Pangle block list for the advertiser
pixel_createCreate a TikTok pixel for conversion tracking
pixel_event_createCreate a pixel event for tracking specific conversions
pixel_event_deleteDelete pixel events
pixel_event_updateUpdate a pixel event
pixel_updateUpdate a TikTok pixel's settings
playable_deleteDelete a playable ad creative
playable_saveSave a playable ad creative after upload
playable_uploadUpload a playable ad creative

Control What Your AI Can Do

You decide what AI agents can do with each connected account:

  • Turn individual actions on or off for every connected account, so agents only see the actions you allow.
  • Connect as Read-only or Read & Write. A read-only connection can only enable read actions.
  • Destructive actions stay off by default. Actions such as deletes are disabled until an admin enables them.
  • Team access per account. Restricted team members only use the accounts they are granted, with the read actions enabled on them.

Usage Examples

Campaign Performance
"How are my TikTok ad campaigns performing this week?"
Video Creative Analysis
"Which video ads have the highest completion rate?"
Audience Insights
"What demographics are converting best on my TikTok ads?"
Ad Group Analysis
"Show me the targeting settings for my top performing ad groups"
Optimization Recommendations
"Which TikTok ad groups should I increase budget for?"

Supported TikTok Ad Features

  • In-Feed Ads - Native video ads in the For You feed
  • Spark Ads - Boosted organic content
  • Collection Ads - Product catalog ads
  • Lead Generation - In-app lead forms
  • App Install Campaigns - Mobile app promotion

Supported Metrics

MetricDescription
Video ViewsTotal video ad views
View RatePercentage of impressions that resulted in views
6s View RateUsers who watched 6+ seconds
Completion RateUsers who watched the full video
CTRClick-through rate
CPCCost per click
CPMCost per 1,000 impressions
ConversionsTikTok Pixel conversions
ROASReturn on ad spend

Why TikTok Ads MCP?

For TikTok Marketers
  • Real-time insights - Query live campaign data
  • Creative optimization - Understand what resonates
  • Trend identification - Stay ahead on TikTok
For Gen-Z Focused Brands
  • Audience understanding - Deep demogr

Only the beginning is shown; read the rest in the repo

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