Content Optimizer

Name: Content Optimizer
Author: sharozdawa

by sharozdawaversion 1.0.0i★ –iRuns on your computer

Registry nameio.github.sharozdawa/content-optimizer

Install

Overview

Description from the maker (original English)

SERP-based content scoring and optimization with 7 SEO categories.

PopNx MCP’s three pillars

These three are never merged into one score: opinions, measurements and popularity are different things.

User voiceiNo reviews yetReviews open together with accounts in a later step
Our basic checksi1 of 1 passedChecked from public information; code not scanned yet
UsageiNot measured yet★ –

What you can do with it

We have not written a plain-language summary for this one yet. Below are the facts we read from the registry.

Connection: Runs on your computer
Transport: stdio
Category: Marketing & social media

Install

Pick the AI app you use, then copy the settings.

Before you install

Basic checks: 1 of 1 passed
Runs on your computer with your user’s permissions (files, network, apps).
The registry lists no key to fill in.

You need

npmNode.js installed (for the npx command)

Which app do you use?

ClaudeClaude CodeCursorVS CodeChatGPT

Pick your app above. We remember it, so next time the button says “Install in …”.

Open Claude Desktop → Settings → Developer → Edit Config, and paste this into claude_desktop_config.json

{
  "mcpServers": {
    "content-optimizer": {
      "command": "npx",
      "args": [
        "-y",
        "content-optimizer-mcp"
      ]
    }
  }
}

Run this in your terminal

claude mcp add content-optimizer -- npx -y content-optimizer-mcp

Open in Cursor

Or copy the settings yourself

Paste into .cursor/mcp.json in your project, or ~/.cursor/mcp.json

{
  "mcpServers": {
    "content-optimizer": {
      "command": "npx",
      "args": [
        "-y",
        "content-optimizer-mcp"
      ]
    }
  }
}

Your browser asks to open the app, then the app shows the settings and asks you to confirm. Key values are left empty for you to fill in.

Open in VS Code

Or copy the settings yourself

Paste into .vscode/mcp.json in your project

{
  "servers": {
    "content-optimizer": {
      "type": "stdio",
      "command": "npx",
      "args": [
        "-y",
        "content-optimizer-mcp"
      ]
    }
  }
}

Your browser asks to open the app, then the app shows the settings and asks you to confirm. Key values are left empty for you to fill in.

This one runs on your computer, and ChatGPT can only connect to servers on the internet. Pick another app.

Your choice stays on this device in a cookie; no account needed.

These settings are generated from the maker’s registry entry. If the README says otherwise, follow the README.

What it can do

Runs on your computer; the tool list appears in your AI app after you install it.

Basic checksi

We check information anyone can see; we have not read the code. Checks that do not apply are left out of the count. · Checked Nov 7, 2026

✓ Pass
Maker matches the repo
The registry name was verified with the GitHub account sharozdawa, which owns the repo
… Not checked yet
Still maintained
We have not read this repo from GitHub yet
… Not checked yet
Has a licence
We have not read this repo from GitHub yet
– Not applicable
Endpoint responds
This one runs on your computer; there is no internet endpoint
– Not applicable
Sign-in with OAuth
Runs on your computer and uses local settings instead
… Not checked yet
No hidden instructions in tool descriptions
Runs on your computer; we can only read tool lists from internet endpoints

Compared with others in Marketing & social mediai

More stars than 0% of the other 2969 servers in this category
Published to the registry more recently than 4% of the other 2969 servers in this category
Basic checks equal to or better than 100% of the other 2969 servers in this category

Compared with every active server in this category in the registry. Stars count only when the publisher owns the repo.

Common questions

Is Content Optimizer safe?

It passed 1 of 1 applicable basic checks. We have not read the code. Before adding a key or token, see what access the server asks for and use a key with only the permissions you need.

What keys or codes does it need?

The registry does not list a required key, though some servers ask you to sign in on first use.

Does it run on my computer or in the cloud?

It runs on your computer. Your AI app starts it when needed, and data does not pass through the maker’s servers (unless it calls an online service itself).

Is it still maintained?

The GitHub repo last changed –, and the latest version (1.0.0) reached the registry 8 months ago.

Which apps can use it?

Apps that support MCP, such as Claude Desktop, Claude Code, Cursor and VS Code. You also need Node.js on your computer.

What can I use instead?

In the same category: MCP YouTube Transcript, Google Analytics MCP, BibiGPT YouTube Video Summarizer

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Install

README from the maker

Open the README

Copied from the maker’s repo as written. PopNx MCP has not reviewed or endorsed it. HTML, images and scripts are removed. Links lead off this site.

SERP-based content scoring, entity analysis, and actionable SEO recommendations.

Score your content against top-ranking pages. Know exactly what to improve.

Why Content Optimizer?

Paid content optimization tools charge $89-$170/month for SERP-based scoring. Content Optimizer gives you the same analysis — for free, self-hosted, and extensible.

Feature	Content Optimizer	Surfer SEO	Clearscope	Frase
Price	Free	$89/mo	$170/mo	$15/mo
Self-hosted	:white_check_mark:	:x:	:x:	:x:
Open source	:white_check_mark:	:x:	:x:	:x:
Content scoring	:white_check_mark:	:white_check_mark:	:white_check_mark:	:white_check_mark:
Keyword analysis	:white_check_mark:	:white_check_mark:	:white_check_mark:	:white_check_mark:
Readability analysis	:white_check_mark:	:white_check_mark:	:white_check_mark:	:white_check_mark:
Heading optimization	:white_check_mark:	:white_check_mark:	:white_check_mark:	:x:
Entity/topic coverage	:white_check_mark:	:white_check_mark:	:white_check_mark:	:white_check_mark:
MCP server	:white_check_mark:	:x:	:x:	:x:
AI editor integration	:white_check_mark:	:x:	:x:	:x:
API access	:white_check_mark:	Paid add-on	:x:	Paid add-on
No data limits	:white_check_mark:	Credits-based	Credits-based	Credits-based

:sparkles: Features

:dart: Content Scoring — Score content 0-100 across 7 SEO categories with per-category breakdowns

:mag: SERP Analysis — Analyze top-ranking pages for word count, headings, and topic benchmarks

:abc: Readability Analysis — Flesch-Kincaid scoring, grade level, sentence length, reading time

:bookmark_tabs: Heading Optimization — Detect hierarchy issues, suggest keyword-rich heading structure

:brain: Entity Coverage — Find topics competitors cover that you're missing

:clipboard: Actionable Recommendations — Prioritized improvements ranked by impact

:robot: MCP Server — Use with Claude Desktop, Cursor, or any MCP-compatible AI tool

:chart_with_upwards_trend: Scoring Categories

Category	Max Points	What It Measures
Keyword Usage	20	Density, placement in first paragraph and headings
Word Count	15	Content length vs SERP average and target
Heading Structure	15	H1/H2/H3 hierarchy, count, keyword inclusion
Readability	15	Flesch-Kincaid score, grade level
Entity Coverage	15	Topic coverage vs SERP competitors
Content Depth	10	Paragraphs, lists, statistics, data points
Internal Structure	10	Introduction, conclusion, logical flow
	100

:camera: Screenshots

Screenshots coming soon — the web UI is under active development.

:rocket: Self-Hosting Setup

Prerequisites

Node.js 18+
npm 9+

Installation

git clone https://github.com/sharozdawa/content-optimizer.git

cd content-optimizer npm install

Development

npm run dev

Open http://localhost:3000.

Production Build

npm run build

npm start

:electric_plug: MCP Server

The MCP server lets you use Content Optimizer directly inside AI coding tools like Claude Desktop and Cursor.

Install via npx

No setup required — just add the config:

Claude Desktop

Add to ~/Library/Application Support/Claude/claude_desktop_config.json:

"mcpServers": { "content-optimizer": { "command": "npx", "args": ["-y", "content-optimizer-mcp"] } } }

Cursor

Add to .cursor/mcp.json in your project:

"mcpServers": { "content-optimizer": { "command": "npx", "args": ["-y", "content-optimizer-mcp"] } } }

Build from Source

cd mcp-server

npm install npm run build

Then use node ./mcp-server/dist/index.js as the command in your MCP config.

MCP Tools

Tool	Description
`score_content`	Score content against a keyword across 7 categories (0-100)
`analyze_keyword`	Analyze SERP data — top 10 results with word counts, headings, topics
`get_content_recommendations`	Get prioritized improvement recommendations
`check_readability`	Flesch-Kincaid score, grade level, sentence stats, reading time
`find_missing_topics`	Find topics from SERP competitors missing in your content
`optimize_headings`	Analyze heading structure and suggest improvements

:open_book: More Open Source SEO Tools

Project	Description
[Schema Generator](https://github.com/sharozdawa/schema-gen)	Generate structured data (JSON-LD) for any page — Product, Article, FAQ, HowTo, and more
[AI Visibility](https://github.com/sharozdawa/ai-visibility)	Track how your brand appears in AI search engines (ChatGPT, Perplexity, Gemini)
[IndexNow MCP](https://github.com/sharozdawa/indexnow-mcp)	Instantly notify search engines when you publish or update content
[HumanPen](https://github.com/sharozdawa/humanpen)	AI content humanizer — make AI-generated text sound natural

:handshake: Contributing

Contributions are welcome! See CONTRIBUTING.md for guidelines.

:page_facing_up: License

MIT — see LICENSE for details.

Built by Sharoz Dawa

Content Optimizer

Overview

PopNx MCP’s three pillars

What you can do with it

Install

Before you install

What it can do

Basic checksi

Maker matches the repo

Still maintained

Has a licence

Endpoint responds

Sign-in with OAuth

No hidden instructions in tool descriptions

Compared with others in Marketing & social mediai

Common questions

Alternatives

MCP YouTube Transcript

Google Analytics MCP

BibiGPT YouTube Video Summarizer

README from the maker

Why Content Optimizer?

:sparkles: Features

:chart_with_upwards_trend: Scoring Categories

:camera: Screenshots

:rocket: Self-Hosting Setup

Prerequisites

Installation

Development

Production Build

:electric_plug: MCP Server

Install via npx

Claude Desktop

Cursor

Build from Source

MCP Tools

:open_book: More Open Source SEO Tools

:handshake: Contributing

:page_facing_up: License