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Google Analytics 4 MCP by InsightfulPipe

作者：Insightful-Pipe版本 1.0.0i★ –i在云端运行
注册名称com.insightfulpipe/google-analytics

安装

概览

作者提供的说明（英文原文）

Hosted Google Analytics 4 MCP server, with each action switched on or off per account.

PopNx MCP 的三大支柱

这三项永远不会合并成一个分数：意见、测量和人气是不同的东西。

它能帮你做什么

我们还没有为它写通俗的介绍。下面是我们从注册中心读取到的事实。

  • 连接方式: 在云端运行
  • 传输方式: Streamable HTTP
  • 分类: 营销与社交媒体

安装

选择你使用的 AI 应用，然后复制设置。

安装之前

你需要

你用的是哪个应用？

在上方选择你的应用。我们会记住它，下次按钮会显示“安装到 …”。

适用于网页版、桌面版和手机版 Claude：

  1. 打开 Settings → Connectors
  2. 点击 Add custom connector
  3. 粘贴下面的地址，然后点击 Add
  4. 如果要求登录，请登录作者的服务
SettingsConnectors1+ Add2https://…3
https://google-analytics.insightfulmcp.com/

在终端中运行这条命令

claude mcp add --transport http google-analytics https://google-analytics.insightfulmcp.com/

在 Cursor 中打开

或者自己复制设置

粘贴到项目中的 .cursor/mcp.json，或 ~/.cursor/mcp.json

{
  "mcpServers": {
    "google-analytics": {
      "url": "https://google-analytics.insightfulmcp.com/"
    }
  }
}

浏览器会先询问是否打开应用，然后应用会显示设置并请你确认。密钥的值会留空，由你自己填写。

在 VS Code 中打开

或者自己复制设置

粘贴到项目中的 .vscode/mcp.json

{
  "servers": {
    "google-analytics": {
      "type": "http",
      "url": "https://google-analytics.insightfulmcp.com/"
    }
  }
}

浏览器会先询问是否打开应用，然后应用会显示设置并请你确认。密钥的值会留空，由你自己填写。

ChatGPT 只能连接互联网上的服务器：

  1. 打开网页版 ChatGPT → Settings → Connectors (Apps)
  2. 点击 Create 或 Add（部分套餐需要先在 Advanced 中开启 Developer mode）
  3. 粘贴下面的地址，起个名字，然后保存
  4. 如果要求登录，请登录作者的服务
SettingsConnectors1+ Create2https://…3
https://google-analytics.insightfulmcp.com/

菜单名称可能因套餐和版本不同而略有差异。

你的选择通过 Cookie 保存在这台设备上，无需账户。

这些设置是根据作者在注册中心的条目生成的。如果 README 的写法不同，请以 README 为准。

它能做什么

我们还没有读取这个服务器的工具列表；我们会轮流检查各个端点。

基础检查i

我们检查的是任何人都能看到的信息；我们没有阅读代码。不适用的检查项不计入总数。 · 检查于 2026年11月6日

  • ✓ 通过

    作者与仓库一致

    注册名称已通过域名 insightfulpipe.com 验证（注册中心会核实域名所有权）

  • … 尚未检查

    仍在维护

    我们还没有从 GitHub 读取这个仓库

  • … 尚未检查

    有许可证

    我们还没有从 GitHub 读取这个仓库

  • … 尚未检查

    端点有响应

    尚未检查；我们会轮流检查各个端点

  • … 尚未检查

    使用 OAuth 登录

    尚未检查；我们会轮流检查各个端点

  • … 尚未检查

    工具描述中没有隐藏指令

    尚未检查；我们会在检查端点时读取工具列表

与“营销与社交媒体”中的其他服务器比较i

  • 星标数多于此分类中其他 2969 个服务器的 0%
  • 发布到注册中心的时间比此分类中其他 2969 个服务器的 66% 更新
  • 基础检查结果等于或优于此分类中其他 2969 个服务器的 100%

与注册中心里这个分类中所有活跃的服务器比较。只有当发布者拥有该仓库时，星标数才计入。

常见问题

Google Analytics 4 MCP by InsightfulPipe 安全吗？

它在 1 项适用的基础检查中通过了 1 项。我们没有阅读代码。在添加密钥或令牌之前，请先看看这个服务器要求哪些权限，并使用只具备所需权限的密钥。

它需要哪些密钥或代码？

注册中心没有列出必需的密钥，不过有些服务器会在首次使用时要求你登录。

它在我的电脑上运行还是在云端？

它在作者的云端运行。通过互联网连接，无需安装，但你发送的内容会经过作者的服务器。

它还在维护吗？

GitHub 仓库最后更新于–，最新版本（1.0.0）于17天前进入注册中心。

哪些应用可以使用它？

支持 MCP 的应用，例如 Claude Desktop、Claude Code、Cursor 和 VS Code。它通过 URL 连接，所以接受远程 MCP 服务器的应用也可以使用，例如开启开发者模式的 ChatGPT。

有什么可以替代它？

同一分类中有：MCP YouTube Transcript, Google Analytics MCP, BibiGPT YouTube Video Summarizer

替代选择

同一分类中其他作者的服务器，按星标数排序。

如何看卡片：★ GitHub 星标i三大支柱：评价 · 检查 · 使用情况i更新 = 最新版本发布到注册中心的时间i

MCP YouTube Transcript

作者：jkawamoto

An MCP server retrieving transcripts of YouTube videos

在你的电脑上运行★ 495MIT9天前更新
安装

Google Analytics MCP

作者：surendranb

GA4 MCP server for AI agents: schema discovery, server-side aggregation, analysis-ready defaults.

在你的电脑上运行★ 244MIT9天前更新
安装

AI video summarizer: summarize and transcribe YouTube, Bilibili, TikTok and podcast videos.

在云端运行★ 137MIT10天前更新
安装

作者的 README

打开 README

按原文从作者的仓库复制。PopNx MCP 没有审查或背书其内容。HTML、图片和脚本已被移除。链接会离开本站。

Google Analytics 4 MCP Server (GA4) by Insightful Pipe

Connect Google Analytics 4 to AI assistants for website analytics and property management.

Part of the Insightful Pipe MCP Server Collection — Connect Google Analytics 4 to Claude, ChatGPT, Cursor, and other AI assistants using the Model Context Protocol. Query website traffic, analyze user behavior, and get AI-driven insights conversationally.

MCP Server URL

https://google-analytics.insightfulmcp.com/

What is Google Analytics 4 MCP?

Google Analytics 4 MCP is a remote Model Context Protocol server that enables AI assistants to query and analyze your GA4 data. This powerful integration allows you to:

  • Ask questions about website traffic in natural language
  • Analyze user behavior, conversions, and engagement
  • Generate custom reports through conversation
  • Get AI-powered insights and recommendations
  • Access traffic sources, pages, events, and demographics

Installation

Claude
  1. Copy the MCP Server URL: https://google-analytics.insightfulmcp.com/
  2. Open Claude Connectors Settings
  3. Scroll to the bottom and click Add custom connector
  4. Paste the URL and click Add
  5. Click Connect and sign in to InsightfulPipe if asked. Claude then lists the connector as connected.
ChatGPT

Custom MCP servers are added through ChatGPT's Developer mode. Availability depends on your ChatGPT plan, and workspace admins may need to allow it.

  1. Turn on Developer mode in ChatGPT settings
  2. Create a new app for a remote MCP server and paste the URL: https://google-analytics.insightfulmcp.com/
  3. Sign in to InsightfulPipe if asked. The connection finishes as soon as you are signed in.

See OpenAI's guide: Developer mode and MCP apps in ChatGPT

Claude Code
claude mcp add --transport http google-analytics https://google-analytics.insightfulmcp.com/
Cursor

Add the server to ~/.cursor/mcp.json (all projects) or .cursor/mcp.json (one project):

{

"mcpServers": { "google-analytics": { "url": "https://google-analytics.insightfulmcp.com/" } } }

When Cursor shows Needs authentication, click Connect and sign in to InsightfulPipe if asked.

Available Actions

62 actions: 26 read, 36 write.

Read Actions (26)

Show all 26 read actions

ActionDescription
ecommerceE-commerce performance data including transactions, revenue, and product metrics
eventsEvent tracking data including event names, counts, and user engagement
geoGeographic performance data including country, region, city, and language
get_audienceGet one audience, including its filter clauses
get_bigquery_linkGet one BigQuery export link
get_channel_groupGet one channel group, including its grouping rules
get_custom_dimensionGet a single GA4 custom dimension by id
get_custom_metricGet a single GA4 custom metric by id
get_data_retention_settingsRead a GA4 property's event and user data retention settings
get_data_streamFetch one data stream, including its Measurement ID
get_enhanced_measurement_settingsRead the enhanced measurement settings of a web data stream
get_key_eventGet a single GA4 key event by id
get_propertyFetch a GA4 property's settings (name, time zone, currency, industry)
get_reportExecute GA4 runReport with arbitrary metrics and dimensions
list_audiencesList the audiences on a property
list_bigquery_linksList the BigQuery export links on a property
list_channel_groupsList the channel groups on a property
list_custom_dimensionsList the GA4 custom dimensions on a property
list_custom_metricsList the GA4 custom metrics on a property
list_data_streamsList a GA4 property's data streams (web, Android, iOS)
list_google_ads_linksList the Google Ads accounts linked to a GA4 property
list_key_eventsList the GA4 key events (conversions) on a property
pagesPage-level performance data including views, engagement, and user behavior
techTechnology breakdown data including browser, device, OS, and platform
traffic_sourcesTraffic acquisition data including source, medium, campaign, and channel groupings
user_demographicsUser demographic data including age, gender, interests, and user type
Write Actions (36)

Show all 36 write actions

ActionDescription
acknowledge_user_data_collectionAttest the User Data Collection acknowledgement on a property, which GA4 requires before Measurement Protocol secrets can be created
archive_audienceArchive an audience so it stops collecting members
archive_custom_dimensionArchive a GA4 custom dimension (frees a slot; not a hard delete)
archive_custom_metricArchive a GA4 custom metric (frees a slot; not a hard delete)
create_audienceCreate an audience from a set of filter clauses
create_bigquery_linkLink a GA4 property to a BigQuery project for raw event export
create_channel_groupCreate a custom channel group from grouping rules
create_custom_dimensionCreate a GA4 custom dimension from an event parameter
create_custom_metricCreate a GA4 custom metric from an event parameter
create_data_streamCreate a web, Android or iOS data stream on a GA4 property
create_google_ads_linkLink a Google Ads account to a GA4 property
create_key_eventCreate a GA4 key event (conversion) for an event name
create_measurement_protocol_secretCreate a Measurement Protocol secret so server-side events can be sent to a stream
create_propertyCreate a new GA4 property under an account
delete_bigquery_linkRemove a BigQuery export link
delete_channel_groupDelete a custom channel group
delete_data_streamDelete a data stream from a GA4 property
delete_google_ads_linkUnlink a Google Ads account from a GA4 property
delete_key_eventDelete a GA4 key event (conversion)
delete_measurement_protocol_secretDelete a Measurement Protocol secret, revoking server-side sends that use it
delete_propertySoft-delete (trash) the connected GA4 property
get_measurement_protocol_secretGet one Measurement Protocol secret, including its secret value
list_accountsList the GA4 accounts this connection can administer
list_measurement_protocol_secretsList the Measurement Protocol secrets on a data stream
update_audienceRename an audience or change its description
update_bigquery_linkChange what a BigQuery export link exports
update_channel_groupChange a channel group's name, description, rules, or primary flag
update_custom_dimensionUpdate a GA4 custom dimension's display name / description
update_custom_metricUpdate a GA4 custom metric's display name / description
update_data_retention_settingsSet how long a GA4 property retains event and user data
update_data_streamUpdate a data stream's display name or default URI
update_enhanced_measurement_settingsTurn enhanced measurement events (scrolls, outbound clicks, site search, video, downloads) on or off
update_google_ads_linkUpdate a Google Ads link's personalized-advertising setting
update_key_eventUpdate a GA4 key event's counting method or default value
update_measurement_protocol_secretRename a Measurement Protocol secret
update_propertyUpdate a GA4 property's display name, time zone, currency or industry

Control What Your AI Can Do

You decide what AI agents can do with each connected account:

  • Turn individual actions on or off for every connected account, so agents only see the actions you allow.
  • Connect as Read-only or Read & Write. A read-only connection can only enable read actions.
  • Destructive actions stay off by default. Actions such as deletes are disabled until an admin enables them.
  • Team access per account. Restricted team members only use the accounts they are granted, with the read actions enabled on them.

Usage Examples

Traffic Analysis
"Show me website traffic for the last 30 days compared to the previous period"
Acquisition Insights
"Which traffic sources have the highest conversion rate?"
Page Performance
"What are my top 10 landing pages by engagement rate?"
E-commerce Analytics
"What's our revenue trend this quarter and which products are selling best?"
User Behavior
"How do mobile users behave differently from desktop users?"
Custom Reports
"Run a report showing sessions by country and device category"

Supported Metrics

MetricDescription
UsersUnique visitors to your site
SessionsTotal website visits
PageviewsTotal page views
Engagement RatePercentage of engaged sessions
Average Session DurationTime spent on site
Bounce RateSingle-page sessions
ConversionsGoal completions
RevenueE-commerce revenue (if applicable)

Why Google Analytics 4 MCP?

For Digital Marketers
  • Instant answers - No more complex report building
  • Natural language - Ask questions like you're talking to an analyst
  • Cross-channel insights - Combine with ad platform data
For Website Owners
  • Understand your audience - Deep user behavior insights
  • Track goals - Monitor what matters to your business
  • Identify opportunities - AI-powered recommendations
For Analysts
  • Faster exploration - Query data conversationally
  • Automated insights - AI surfaces important patterns
  • Flexible reporting - Generate any report through chat

Security & Privacy

  • Official Google Analytics API - Direct integration with Google's API
  • OAuth 2.0 - Secure Google authentication
  • Data encryption - Secure data transmission

Pricing

The Google Analytics 4 MCP server is included in every InsightfulPipe plan, together with all other MCP servers and the CLI. Plans start at $29.99/month, and you can try it for 7 days. See insightfulpipe.com/pricing for current plans.

Ready-Made Skills and Prompts

Explore More MCP Servers by Insightful Pipe

Visit [insightfulpipe.com/mcp-servers](https://insightfulpipe.com/mcp-servers) to discover our full collection of MCP servers for marketing and analytics.

Google MCP Servers
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  • [PageSpeed MCP](https://insi

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