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제작자가 쓴 설명(영어 원문)
IMPACT: 8 B2B positioning and messaging tools by Helix GTM Consulting
이 세 가지는 절대 하나의 점수로 합치지 않아요. 의견, 측정, 인기는 서로 다른 것이니까요.
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쓰고 있는 AI 앱을 고른 다음 설정을 복사하세요.
필요한 것
어떤 앱을 쓰세요?
위에서 앱을 고르세요. 기억해 두었다가 다음부터는 버튼에 “…에 설치”라고 표시해요.
웹, 데스크톱, 모바일의 Claude에서 쓸 수 있어요:
https://impact.gtmhelix.com/mcpClaude Desktop → Settings → Developer → Edit Config를 열고 claude_desktop_config.json에 이 내용을 붙여 넣으세요
{
"mcpServers": {
"impact": {
"command": "npx",
"args": [
"-y",
"@shashwatgtmalpha/impact-mcp"
]
}
}
}터미널에서 이 명령어를 실행하세요
claude mcp add --transport http impact https://impact.gtmhelix.com/mcpclaude mcp add impact -- npx -y @shashwatgtmalpha/impact-mcp프로젝트의 .cursor/mcp.json 또는 ~/.cursor/mcp.json에 붙여 넣으세요
{
"mcpServers": {
"impact": {
"url": "https://impact.gtmhelix.com/mcp"
}
}
}프로젝트의 .cursor/mcp.json 또는 ~/.cursor/mcp.json에 붙여 넣으세요
{
"mcpServers": {
"impact": {
"command": "npx",
"args": [
"-y",
"@shashwatgtmalpha/impact-mcp"
]
}
}
}브라우저가 앱을 열지 물어본 다음, 앱이 설정을 보여 주고 확인을 요청해요. 키 값은 비워 두니 직접 입력하세요.
프로젝트의 .vscode/mcp.json에 붙여 넣으세요
{
"servers": {
"impact": {
"type": "http",
"url": "https://impact.gtmhelix.com/mcp"
}
}
}프로젝트의 .vscode/mcp.json에 붙여 넣으세요
{
"servers": {
"impact": {
"type": "stdio",
"command": "npx",
"args": [
"-y",
"@shashwatgtmalpha/impact-mcp"
]
}
}
}브라우저가 앱을 열지 물어본 다음, 앱이 설정을 보여 주고 확인을 요청해요. 키 값은 비워 두니 직접 입력하세요.
ChatGPT는 인터넷에 있는 서버에만 연결할 수 있어요:
https://impact.gtmhelix.com/mcp메뉴 이름은 요금제나 시기에 따라 조금 다를 수 있어요.
선택한 앱은 이 기기의 쿠키에만 저장돼요. 계정은 필요 없어요.
이 설정은 제작자의 레지스트리 정보로 만들었어요. README와 다르면 README를 따르세요.
도구 이름과 설명은 서버가 2026년 11월 7일에 알려 준 그대로예요. 우리가 아니라 제작자가 쓴 글이고, 일반 텍스트로만 보여 드려요.
impact_get_frameworkHelps you decide which positioning steps to run, and in what order. You give nothing, or one IMPACT step to focus on and your sector. You get the IMPACT positioning method step by step (identify champions, map alternatives, pinpoint value, anchor in a market, craft the message, t
impact_identify_championsHelps you decide who inside the buyer will push for you. You give what your product does and the problem it solves, plus optional company name, target company type, price point and sector. You get hypotheses for the champion, the economic buyer, the technical influencer, commerci
impact_map_alternativesHelps you decide what buyers compare you with, and where you can lead. You give your product and its category, plus optional competitors, their weaknesses and your strengths. You get one card for each competitor you name, the status quo and doing nothing, where you can lead and d
impact_pinpoint_valueHelps you decide what you can claim that buyers will believe. You give your target customer, the main outcome they get and what you do that others do not, plus optional product name, category, customer results and business model. You get value statements in three versions, a valu
impact_anchor_marketHelps you decide which market segment to win first. You give what your product does and the segments you are weighing, plus optional customers, pain, deal size and company counts. You get a beachhead choice: your segments ranked from your own customers, pain and deal size when yo
impact_craft_messageHelps you decide what your core message is, and how to test it. You give your target customer, the key benefit and what sets you apart, plus optional product name, customer need, category, main competitor and business model. You get a positioning statement (full and one sentence)
impact_translate_executionHelps you decide how your positioning should read in each channel. You give a positioning statement, your target customer and the key benefit, plus optional channels, product name and business model. You get copy to edit: a website hero, a LinkedIn tagline and post drafts, a thre
impact_full_auditHelps you decide whether your positioning is working and what to fix first. Use for a full positioning review or when someone asks help me explain why we are different. Ask what the product does, who it serves and the problem it solves before calling; never invent these or fill m
누구나 볼 수 있는 정보를 점검했고, 코드는 읽지 않았어요. 해당하지 않는 항목은 개수에서 뺐어요. · 2026년 11월 9일 점검
레지스트리 이름이 GitHub 계정 shashwatgtm 기준으로 확인되었고, 이 계정이 저장소를 소유하고 있어요
아직 GitHub에서 이 저장소를 읽어 오지 않았어요
아직 GitHub에서 이 저장소를 읽어 오지 않았어요
1186ms 만에 응답(HTTP 200)
로그인 필요 없음
도구 설명 8개를 읽었고, AI에게 보내는 숨겨진 지시는 없었어요
레지스트리에서 이 카테고리의 활성 서버 전체와 비교했어요. 스타는 게시자가 저장소를 소유한 경우에만 세요.
해당하는 기본 점검 3개 중 3개를 통과했어요. 코드는 읽지 않았어요. 키나 토큰을 넣기 전에 서버가 어떤 권한을 요구하는지 확인하고, 꼭 필요한 권한만 있는 키를 쓰세요.
레지스트리에 필수 키가 나와 있지 않아요. 다만 처음 쓸 때 로그인을 요구하는 서버도 있어요.
둘 다 가능해요. 내 컴퓨터에 설치해도 되고, 클라우드 버전에 연결해도 돼요.
GitHub 저장소는 마지막으로 – 변경됐고, 최신 버전(2.2.27)은 22일 전 레지스트리에 올라왔어요.
Claude Desktop, Claude Code, Cursor, VS Code처럼 MCP를 지원하는 앱에서 쓸 수 있어요. URL로 연결되기 때문에, 원격 MCP 서버를 지원하는 앱(예: 개발자 모드의 ChatGPT)에서도 쓸 수 있어요.
같은 카테고리에는: Vexa, emailmd, MCP WhatsApp Cloud
같은 카테고리에서 다른 제작자가 만든 서버예요. 스타 순으로 정렬했어요.
카드 보는 법:↓ 주간 다운로드i★ GitHub 스타i세 기둥: 리뷰 · 점검 · 사용 정도i업데이트 = 최신 버전을 레지스트리에 공개한 날i
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MCP server for WhatsApp Cloud API (Meta) — messages, media, and templates via Graph API
제작자의 저장소에서 쓰인 그대로 가져왔어요. PopNx MCP가 검토하거나 보증한 내용이 아니에요. HTML, 이미지, 스크립트는 제거했어요. 링크를 누르면 이 사이트를 벗어나요.
Hypothesis-Driven B2B Positioning Engine: 8 tools implementing the IMPACT framework for strategic positioning and go-to-market messaging.
Add https://impact.gtmhelix.com/mcp to Claude or ChatGPT as a custom connector. It needs no sign-in and always runs the newest version (2.2.27). The same tools run as a free web app with a form per tool at https://impact.gtmhelix.com/, and the setup steps are at https://impact.gtmhelix.com/connect/.
The npm package below is an older version (2.0.0 on npm on 27 September 2026) until the next npm release. Use it only if you need a local stdio server.
# Run directly with npx
npx -y @shashwatgtmalpha/impact-mcp
Add to your claude_desktop_config.json:
{
"mcpServers": { "impact-mcp": { "command": "npx", "args": ["-y", "@shashwatgtmalpha/impact-mcp"] } } }
IMPACT is a hypothesis-driven positioning methodology for B2B companies:
| Phase | Focus | Tool |
|---|---|---|
| Identify | Champions & Buyer Personas | impact_identify_champions |
| Map | Alternatives & Competitive Landscape | impact_map_alternatives |
| Pinpoint | Value Proposition & Differentiation | impact_pinpoint_value |
| Anchor | Market Selection & Beachhead | impact_anchor_market |
| Craft | Messaging & Positioning Statement | impact_craft_message |
| Translate | Channel-Specific Execution | impact_translate_execution |
Generated on 27 September 2026 from the server's own tool list and checked again on 27 October 2026 against tools/list of impact-mcp 2.2.27 (tool descriptions rewritten that day) (the same code as the hosted MCP address), so every tool name, title, description and input below is exactly what the server accepts. Every tool is read-only.
| # | Tool | Title | What it does |
|---|---|---|---|
| 1 | impact_get_framework | IMPACT Framework Guide | Helps you decide which positioning steps to run, and in what order. You give nothing, or one IMPACT step to focus on and your sector. You get the IMPACT positioning method step by step (identify champions, map alternatives, pinpoint value, anchor in a market, craft the message, translate it to execution), with a template or checklist for each step; a focus step returns that step only, and your sector adds its buyer roles, measures and proof points. |
| 2 | impact_identify_champions | Identify Champions | Helps you decide who inside the buyer will push for you. You give what your product does and the problem it solves, plus optional company name, target company type, price point and sector. You get hypotheses for the champion, the economic buyer, the technical influencer, commercial and control reviewers and daily users, warning signs of an anti champion, a path to develop the champion and what to give them. These are roles to test, not named people. |
| 3 | impact_map_alternatives | Map Alternatives | Helps you decide what buyers compare you with, and where you can lead. You give your product and its category, plus optional competitors, their weaknesses and your strengths. You get one card for each competitor you name, the status quo and doing nothing, where you can lead and discovery questions, with your sector's questions and objections. It uses only what you give and says what would sharpen the map. |
| 4 | impact_pinpoint_value | Pinpoint Value | Helps you decide what you can claim that buyers will believe. You give your target customer, the main outcome they get and what you do that others do not, plus optional product name, category, customer results and business model. You get value statements in three versions, a value matrix for your own figures, proof points ranked from customer results to social proof, versions for different audiences and channels, and questions to test the value. |
| 5 | impact_anchor_market | Anchor Market | Helps you decide which market segment to win first. You give what your product does and the segments you are weighing, plus optional customers, pain, deal size and company counts. You get a beachhead choice: your segments ranked from your own customers, pain and deal size when you give all three (the answer says which method it used), otherwise scored on keywords in their names; a TAM, SAM and SOM calculation from only the figures you give; a three year expansion path and an ICP hypothesis for the chosen segment. It never chooses a segment you did not name. |
| 6 | impact_craft_message | Craft Message | Helps you decide what your core message is, and how to test it. You give your target customer, the key benefit and what sets you apart, plus optional product name, customer need, category, main competitor and business model. You get a positioning statement (full and one sentence), a message hierarchy from tagline to three supporting pillars, versions for different audiences, objection handling and ways to test the message. It writes from your own words, in whole sentences. |
| 7 | impact_translate_execution | Translate Execution | Helps you decide how your positioning should read in each channel. You give a positioning statement, your target customer and the key benefit, plus optional channels, product name and business model. You get copy to edit: a website hero, a LinkedIn tagline and post drafts, a three email cold sequence, a sales deck outline and a 15 minute demo script, with calls to action that fit your business model and the order to work the channels in. |
| 8 | impact_full_audit | IMPACT Full Audit | Helps you decide whether your positioning is working and what to fix first. You give what your product does, your target customer and the problem you solve, plus optional company name, differentiation, competitors, current positioning, customer feedback and business model. You get a positioning audit: an input completeness score for each IMPACT step, the proof you already have, your current positioning checked in words, a recommended positioning with tagline options, a 30 day action plan and the measures to track. The score measures how complete your inputs are, not how strong your positioning is. |
impact_get_framework)| Input | Required | Type | Description |
|---|---|---|---|
focus_phase | No | one of: identify, map, pinpoint, anchor, craft, translate, all | Optional: specific phase to focus on (identify/map/pinpoint/anchor/craft/translate) |
your_sector | No | one of: logistics_tech, fintech, saas, vertical_saas, ai_native, ites, telecom, software, cybersecurity, other | Your company's own industry (not your customers'). When given, it decides the sector notes; when left out, the tool reads it from your words and stays neutral if they are unclear. |
impact_identify_champions)| Input | Required | Type | Description |
|---|---|---|---|
product_description | Yes | string | What your product does (1-2 sentences) |
problem_solved | Yes | string | The core problem you solve |
company_name | No | string | Your company name |
target_company_type | No | string | Type of companies you target (e.g., "Series B SaaS", "Enterprise manufacturing") |
price_point | No | string | Optional: ACV range (e.g., "$50K-100K") |
your_sector | No | one of: logistics_tech, fintech, saas, vertical_saas, ai_native, ites, telecom, software, cybersecurity, other | Your company's own industry (not your customers'). When given, it decides the sector notes; when left out, the tool reads it from your words and stays neutral if they are unclear. |
impact_map_alternatives)| Input | Required | Type | Description |
|---|---|---|---|
your_product | Yes | string | What your product does |
category | Yes | string | Your product category (e.g., "Sales engagement", "Data platform") |
competitors | No | array of string | List of competitor names |
competitor_weaknesses | No | string | Optional: Known competitor weaknesses or customer complaints |
your_strengths | No | string | Optional: What you do better than competitors |
your_sector | No | one of: logistics_tech, fintech, saas, vertical_saas, ai_native, ites, telecom, software, cybersecurity, other | Your company's own industry (not your customers'). When given, it decides the sector notes; when left out, the tool reads it from your words and stays neutral if they are unclear. |
impact_pinpoint_value)| Input | Required | Type | Description |
|---|---|---|---|
target_customer | Yes | string | Who you serve (e.g., "B2B sales teams") |
key_outcome | Yes | string | The main result customers achieve |
unique_capability | Yes | string | What you do that others cannot/don't |
product_name | No | string | Your product/company name |
category | No | string | Product category |
customer_metrics | No | string | Optional: Any customer results data (e.g., "40% faster, 3x pipeline") |
your_sector | No | one of: logistics_tech, fintech, saas, vertical_saas, ai_native, ites, telecom, software, cybersecurity, other | Your company's own industry (not your customers'). When given, it decides the sector notes; when left out, the tool reads it from your words and stays neutral if they are unclear. |
impact_anchor_market)| Input | Required | Type | Description |
|---|---|---|---|
product_description | Yes | string | What your product does |
potential_segments | No | array of string | The market segments you are weighing, in your own words (for example Mid-market fintech, Enterprise banks, Small retail chains). Needed for a recommendation: without segments no segment is chosen, and the answer explains how to find yours |
current_customers | No | string | Optional: Description of your current/best customers. Shown in the output; not used in the scoring |
average_deal_size | No | string | Optional: Your ACV as one amount (e.g., "$50,000", "$50K" or "$1.5M"); a range is refused |
sales_cycle | No | string | Optional: Typical sales cycle length. Shown in the output; not used in the scoring |
your_sector | No | one of: logistics_tech, fintech, saas, vertical_saas, ai_native, ites, telecom, software, cybersecurity, other | Your company's own industry (not your customers'). When given, it decides the sector notes; when left out, the tool reads it from your words and stays neutral if they are unclear. |
impact_craft_message)| Input | Required | Type | Description |
|---|---|---|---|
target_customer | Yes | string | Target customer description |
key_benefit | Yes | string | Primary benefit/reason to buy |
differentiation | Yes | string | Your unique differentiation |
product_name | No | string | Your product name |
customer_need | No | string | The need they have, written as an action (for example "lose revenue to missed appointments") |
product_category | No | string | Your product category, written as a noun phrase (for example "analytics platform") |
competitor | No | string | Primary alternative/competitor |
| your_sector | No | one of: logistics_tech, fintech, saas, vertical_saas, ai_native, ites, telecom, software, cybersecurity, other | Your company's own industry (not your customers'). When g
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